For people with little resources who are just starting out in the business industry, money is especially precious and must be must be managed carefully. Having a brochure created professionally can be overkill for small companies on a tight budget.
Microsoft Publisher can be a life saver for these people, especially if they have no clue how to make a brochure from scratch. The program comes with many basic features to help even total newbies with their first promotional publications.
This brief guide will show you how to make your own brochure by customizing one of Publisher’s templates.
Step 1. Starting a new document.
Launch Publisher and start a new brochure document (File>New>Brochure). Choose one among the available templates. In this tutorial, I will use the Accent Box template, but any of them will do just fine. Go for the one you prefer — the brochure creation process is the same for all.
Step 2. Preliminary customization.
Before opening the document and adding your content, pick color scheme and font combination for your brochure. Under the “Customize” bar on the right of the templates screen you will find a series of scroll-down menus for setting colors and fonts.
Choose a color palette that will match both your business style and the type of brochure you want to make. Remember to do the same for the fonts. Don’t worry too much about getting these settings right at this stage because you can edit them later.
Step 3. Your business information.
Stay in the “Customize” bar. Under the color and font selectors you will see find “Business Information.” You can define a logo and other details to be included in the brochure, such as business name and contacts.
Choose “Create New” and when the dialog box appears, enter in the appropriate fields your information and slogan. Select the logo image from your folder and finally confirm when you are done.
Step 4. Adding your images.
Once your document has been created, you will see there are already a few images in it. These are just generic placeholders you can replace with your own graphics.
Double click on the image you want to replace and in the Format tab select “Change picture.” Find the image you want to use on your computer and confirm your choice.
Use the image’s transform handles to adjust its placement and size. Repeat for changing all the other images.
Step 5. Adding your text.
The brochure also comes with text boxes with dummy text you can fill with your own content. To change the text in any box, click on it. When the text is highlighted, enter your words and right click to select your desired size, weight and font face.
You can also customize the text more by selecting “Paragraph” and formatting spacing, alignment and so on.
Step 6. The other side.
What you have done so far for the front will also work for the other side of the brochure. Select page number two in the Page Navigation panel to customize the remaining three panels of the brochure.
Replace images and input your own text, and then simply save your project when you are done!
Your brochures are just a few clicks away.
As you can see, Microsoft Publisher is one of the easiest tools to handle for people with no experience in brochure design. The program itself is quite affordable, especially compared to higher-end publishing software.
If you are a beginner, this may be the best way to start creating advertising for your business.
Stock logo by Logo Open Stock. Edited in Microsoft Publisher 2010.