How To: Make a Halloween Postcard
Send a seasonal message with a spot of spook!

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Halloween is one of the spookiest seasons of the year, so making a postcard can be a fun way to exchange creepy or scary greetings. Here are 5 steps on how to make a festive postcard that’ll make your friends fear opening their mailbox.

Step 1. Setting Up Your Postcard Document

The first thing you’ve got to do is to get the basics right. The classic postcard size is 6” x 4.” Other standard formats for postcards are 4.25″ x 6″, 5″ x 7″, 5.5″ x 8.5″, 6″ x 9″, and 6″ x 11.”

When you create your document, set your color space to “CMYK” and choose a 300 pixel/inch resolution. These are usually the recommended settings for printing any document.

How to Make a Halloween Postcard 1

Step 2. Picking Out Your Color Palette

One element that’ll almost guarantee postcard success is an evocative color palette. Halloween is usually identified with peculiar hues ranging from dark purples to vivid oranges, so start with those types of colors.

Using a suggestive color scheme will immediately set the mood of the postcard. Once you have picked out colors, use them throughout the postcard to create a sense of consistency and harmony.

Some great tools to use are COLOURlover’s COPASO and Adobe Kuler. In addition to their online palette makers, these services have very active communities where you can browse through dozens of themed palettes made by other users. Registration for both services is totally free and recommended.

How to Make a Halloween Postcard 2

Source: COLOURlover’s Palette Software

Step 3. Selecting Your Graphics

Like most holidays, much of Halloween’s charm comes from its traditional spooky imagery. Jack-O-Lanterns, nocturnal birds, witches, and black cats are all popular Halloween items that people never get tired of.

There are many more options to choose from, so use your imagination to find the right look. Even if you stick to the conventional Halloween symbols, you can still use them in original ways by creating an unusual graphic like the one below.

How to Make a Halloween Postcard 3

Step 4. Adding Your Spooky Message

Choose distinctive and ornate fonts that’ll suit the style of your graphics. Use colors that are conspicuous enough to pop out from the background. Your color palette (see photo #2) will come in handy here because it’ll make it very easy to select the most appropriate color tones.

Be quirky, but at the same time, think about the recipients: the postcard’s message should ultimately appeal to them. Be funny if you wish—sometimes a touch of humor is the key to a great postcard.

How to Make a Halloween Postcard 4

Source: Ann Gardner

Step 5. Enhancing Your Postcard With Special Effects

At this point, you’re probably pretty close to being satisfied with your card. But if you want spice things up, add effects such as vignettes and gradients to spotlight the most interesting areas of the card, soft glows and shadows around elements of the design to emphasize them, or textures carefully blended with the rest to imitate aged paper and other decayed looks.

How to Make a Halloween Postcard 5

Source: Trista Sydloski-Tesch

Send Your Spook-tacular Postcards in the Mail!

Halloween is a special time of the year, so making and printing your own personalized greetings will make it even more exciting. Sending handmade Halloween postcards in the mail is a great idea if you’re hosting a party or just want to get together with friends and family. What are you waiting for! Enjoy creating your own scary, terror-rific postcards that’ll frighten those who receive them.

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About the Author
Kenny Austin is an expert of print quality and accuracy, product analysis, and print production processes.
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2 Comments

  1. man, wish i would have found this article before halloween. wanted to make a couple four a party i was having but eneded up getting to frustrated