How To: Make Custom Label Stickers
From the design to the finished product, creating your own customized label stickers is easy and fun.

Design Master

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Creating labels may intimidate you, but making personalized labels is actually pretty cheap and easy. Using labels also will help to keep your work organized and brand your products.

In this tutorial, we will show you how to quickly and easily make stickers that are custom labels in Adobe Illustrator CC.

Start by creating a new document sized 8.5 inches by 11 inches. Make sure it’s vertical-oriented and has a resolution of 300 pixels per inch. You’ll then be able to save the document as a PDF for printing. Saving the document as a PDF also will allow you to edit the file later on if you want to make changes.

Getting Started

With Illustrator’s shape tools, draw the general shape of the label. At this stage, you don’t need to be concerned about the color because you can change it later.

Use the rectangle tool, ellipse tool, rounded rectangle tool or the polygon tool to draw your label, or use a combination of those tools to make different shapes. Distort the regular lines with the warp effect and create concentric shapes with offset path to make the label more attractive.

Shaping the Label

You can now add fills and strokes to your shape. Feel feel to add colors that express you and your brand. Don’t be afraid to choose bright colors, but keep in mind black and white can be just as effective. Depending on your printing options, this choice may save you some money.

Some Color

To add custom text to the label, you can either draw each letter with the pen tool or add a logo if you have one.

The simplest way to add the text, however, is to use a font that matches the style of the label. If you need to adjust the letters to the size and shape of the label, use the transform tools, envelope distort or the warp effect.

Add Your Text

Resize your sticker to make it the right size. Then select and duplicate it. Make multiple copies and arrange them to fill your entire document. Make sure you leave enough space around the document’s borders and that each sticker is evenly spaced from the others.

You also can make several versions of the original sticker, changing colors and your design to complete the set.

Making a Set

Printing at home is great if you have a good inkjet printer. For this project, you will need adhesive paper, which you can find in most office supply stores. Make sure the sticker paper is compatible with your printer’s model, and print a few tests on plain paper to make sure everything is in order.

If you cannot print at home, then you can upload your label to an online printing service like UPrinting and let them take care of it for you. Choose the number of labels you need and place your order.

Having custom labels may look like an unimportant detail, but if you sell your own products, even a little something like this can make a difference. Not only will you impress customers, but having customized labels also will make your brand look professional.

About the Author
Kristi Maddox is a master of graphic design, on-site design and ordering, and is the go-to for template and design tool usage.
Kristi and the team order print jobs from every major printer to test quality, value, customer service, and more. See their reviews here:

1 Comment

  1. Wow, this is a really great step-by-step explanation of how to make stickers! I thought it would be more difficult, but the only difficulty I see in this is getting all the supplies (though even that doesn’t seem that difficult). I don’t have an inkjet printer, so I’d have to use some printing service, but that seems simple enough as well. I might make some custom stickers for my daughter’s next birthday party; I feel so inspired!